Top 100 Graphic Novels Actual--April 2007
Sales Estimates for April Based on Diamond Indexes and Publisher Title Data
Published: 05/22/2007, Last Updated: 05/09/2008 03:16am
These are estimates of the sales by Diamond U.S. to comic specialty stores during April 2007.
For an overview and analysis of comic sales in April, see ''Fallen Son' Tops Comics in April.'
For an analysis of the dollar trends in April, see 'Comic Dollars Continue Climb.'
For our estimates of actual orders to Diamond U.S. from comic specialty stores on comic books scheduled to ship during April, see 'Top 300 Comics Actual--April 2007.'
Notes on this chart:
Some titles have been truncated or abbreviated for space reasons. Publisher abbreviations have also been used:
MAR = Marvel Comics
DC = DC Comics
DAR = Dark Horse Comics
IMA = Image Comics
ABS = Abstract Studio
ADV = A.D. Vision
ALI = Alias Enterprises LLC
ANT = Antarctic Press
ARC = Archie Comic Publications
ASP = Apen MLT Inc.
AVA = Avatar Press
BON = Bongo Comics
CAR = Cartoon Books
DEV = Devil's Due Publishing
DYN = Dynamite Entertainment
FAN = Fantagraphics Books
GEM = Gemstone Publishing
IDW = IDW Publishing
MIR = Mirage Studios
ONI = Oni Press Inc.
SLG = Slave Labor Graphics
TIT = Titan Publishing
TKP = Tokyopop
VIZ = Viz Media
We are estimating actual sales by Diamond U.S. (primarily to North American comic stores), using Diamond's published sales indexes and publisher sales data to estimate a sales number for Batman (the anchor title Diamond uses in its calculations), and using that number and the indexes to estimate Diamond's sales on the remaining titles. We can check the accuracy of our numbers by comparing the Batman number that we calculate using multiple data points; our numbers for Batman are within 1/10 of 1% of each other, ensuring a high degree of accuracy. They do not include sales made by Diamond UK, orders on these titles placed after the end of April, or copies purchased by Diamond but held in inventory at the end of April. This information may not be reproduced in any format without also crediting Diamond Comic Distributors, Inc.
Marvel, DC, Dark Horse, Image, IDW, Devil's Due, Avatar, Aspen Studios and Gemstone distribute 100% of their comic store orders through Diamond. Some other publishers distribute directly to stores or through other distributors and as a result this analysis may underestimate their sales.
Most graphic novel publishers also release their titles through other channels, which make up a majority of graphic novel sales over-all. These quantity estimates do not reflect distribution through those channels.'
Most of the titles on this chart are also distributed to Europe by Diamond UK, which can account for significant sales for the publisher, ranging from 3-20% of the US numbers. Sales by Diamond UK are not included in the numbers above.
One other factor to consider is that sales through Diamond and other comic distributors are non-returnable to retailers. That means that there is a considerable unknown percentage of books unsold at the retailer level, probably amounting to 5-20% of sales.
For the top 100 graphic novels actual orders in March, see 'Top 100 Graphic Novels Actual--March 2007.'
For the top 300 comic actual orders in March, see 'Top 300 Comics Actual--March 2007.'
For an overview and analysis of the actual March orders and an explanation of the transition to our new reporting, see 'Death Sells' and 'ICv2 Kicks Off New Top 300 Reporting.' For an analysis of the dollar trends in March, see 'Comics Up 14% in Q1.'
For links to all previous Top 300 Comic and Top 100 Graphic Novel articles (going back over three years, including preorder analysis through March 2003 and actual order analysis beginning March 2003) see: 'ICv2's Top 300 Comics and Top 100 GNs Index.'
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