An Official ICv2 Release.  ICv2 is pleased to announce the publication of the second ICv2 Retailers Guide To Games, which was distributed at the recently concluded GenCon in Indianapolis and with current Diamond and Alliance shipments.  The magazine covers all aspects of non-electronic gaming including collectible card games (CCGs), collectible miniatures games (CMGs), role-playing games (RPGs), and specialty boardgames.   The key topics covered in this print exclusive publication are: a mid-year market update; top properties at mid-year; what to expect in the second half of 2003; how to deal with the new wave of games with mature content; four articles about advertising, including three interviews with successful retailers plus a discussion of coop advertising for games stores; plus an overview of the top releases for the coming months.

The magazine is intended to be a tool that retailers can return to throughout the coming months.  ICv2 founder and Publisher Milton Griepp noted, 'We have tried to present retailers with an updated look at market size, trends, and hot new properties, as well as provide an in-depth look at the key issue of advertising, a crucially important area for independent retailers.'  ICv2 plans three issues a year of the ICv2 Retailers Guide To Games; a third issue will be out in October in plenty of time for the busy holiday season.