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Original TMNT Art Fetches a Quarter Mil

On eBay

Published: 03/29/2007 12:00am

Kevin Eastman has sold the original art for Teenage Mutant Ninja Turtles #1 on eBay for a winning bid of $250,099.  The auction, which ended on March 25th, provides some idea of the potency of the Teenage Mutant Ninja Turtles as a cultural phenomenon.  The latest TMNT film topped the weekend box office derby last weekend, earning over $25 million (see 'Turtles Win the Race').

 

Kevin Eastman and his friend Peter Laird, who created the first TMNT comic back in 1984, made a brilliant blunder by printing 3,000 copies of their original Turtles comic that parodied the X-Men (and Frank Miller's Ronin) before they received orders from distributors.  When the orders came in well above 3,000 a shortage was created that soon had the first printing TMNT comics selling for over $100, and the black-and-white boom was underway.  But the Turtles not only initiated the B&W boom, they outlasted it thanks to aggressive licensing and a popular cartoon series.

 
Rolling for Initiative--How to Sell Me Your Game (or Your Comic or Anything Else)
Column by Scott Thorne
This week, Thorne describes the process of selling a game (or other product) to a retailer.