Interview with Lance Fensterman
Reed Vice President in Charge of NYCC
Published: 04/21/2008 12:00am
We caught up with Reed Exhibitions Vice President Lance Fensterman, who runs new York Comic Con, on Sunday evening after the show for a brief rundown on the show from his perspective.
This was your first year running New York Comic Con, what’s your over-all evaluation of the show?
On the programming side, what were the most popular events? It seemed like the IGN Theater was full all day Saturday.
How did the T.M. Revolution concert go?
Do you have any feel for how the numbers came out?
It felt on Saturday that it was just about right—it was full, but it wasn’t scary.
I didn’t hear too many issues of overcrowding. Exhibitors want it to be very busy but not so busy they lose control, and no-one gave me feedback that they felt that way, so I was very pleased with the traffic.
What’s amazing, is that, remember, at any given time we had 3000 people in the IGN.com Theater, we had several thousand lined up to get into the theater, we had 11 panel rooms running concurrently, some with capacities of 1000 or more. There were people all over that building, plus the show floor was crazy.
Did you cluster exhibitors on the floor in like groups?
Not to over-think it, but this is something we’ve brought over from Book Expo [which Fensterman also runs]. Almost every aisle has an attraction, and then we have common things like stages, and autographing areas, and lounges, that also have that local kind of feel. I think it’s a model that will work really well. It’s like a neighborhood. You need a park, you need a Laundromat, and you need a good place to eat, you need a bar,...
Next year, the dates are moving back to February. Do we understand correctly that the show is moving downstairs to the lower level of the Javits?
In the same amount of space?
How did the Kids Day events go?
Kids were free with parents?
I had a couple of executives from the big publishers say that they really liked Kids Day because they saw all these kids, picking up comic books. And that’s great, because helping to grow new readers is an important goal for the event.
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