Iris Print Wilts
BL Publisher Shuts Down
Published: 06/17/2008, Last Updated: 06/18/2008 01:25am
In a posting on the company Website Kellie Lynch, the editor of BL (boys’ love, yaoi) publisher Iris Print, has announced that “Iris Print is shutting down.” Iris Print’s final publication, Queer Magic, has been delayed, but it will be released in July.
The demise of Iris Print resulted from lower sales caused by the glutted manga market where the number of new releases has overwhelmed any growth in sales. Nowhere has this over abundance been more obvious than in the BL or yaoi category. Though retailers interviewed by ICv2 report that yaoi titles continue to sell, the sales increases have been modest and insufficient to match the huge increase in the number of yaoi/BL releases.
The gravitation of sales to the top tier of titles has created problems throughout the American manga market—and it’s the mid-to-low range titles that have been affected the most. Tokyopop’s recent decision to cut back drastically on its releases (see “Tokyopop Splits into Two Companies”) is hardly the only move by
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