'Secret Invasion' Continues Its Reign
'Final Crisis' Drops to Third
Published: 07/22/2008 12:00am
Marvel’s Secret Invasion #3 was the top-selling comic book of June with a total of over 175,000 copies sold to comic stores, a scant 6,700 decline from last issue. Meanwhile additional printings of Secret Invasion #1 (8,500+) and Secret Invasion #2 (9,700+) added to the sales total of what has to be considered the top “event comic” of 2008.
Marvel’s Ultimate Origins #1, the first issue in a new miniseries examining the origin of Ultimate universe, debuted in second place with sales of over 136,000, aided by two covers in a 50/50 split.
DC’s key event of the summer, Final Crisis, also had two covers split 50/50. It dropped some 18,700 copies from its debut issue, though still managed to sell a respectable 126,000+ copies. A second printing of issue #1 racked up sales of an additional 6,800+ copies in June.
Secret Invasion tie-ins continue to do well. Marvel’s New Avengers #42 finished at number four, while Mighty Avengers #15 ended up at #7. Wolverine #66, which features the start of a new story arc, "Old Man Logan," by Mark Millar (Wanted) shot up to #5, while Alex Ross and Jim Krueger’s Avengers/Invaders #2 remained in top 10 (though just barely). Marvel’s weekly Amazing Spider-Man continued to bleed readers as the “Brand New Day” storyline and weekly publishing experiment don’t appear very successful at this juncture.
But in spite of Spidey’s setbacks, Marvel still dominated with eight out of the top ten titles and 18 out of the top 25. DC would have had another top 25 title, if the publisher had shipped an issue of Batman with the very popular “RIP” storyline, but perhaps there will be two issues out in July. Overall 18 of the top 25 titles declined while only three advanced.
While comics struggled somewhat in June, graphic novels were boffo. Led by the final volume in Brian K. Vaughan’s hugely successful science fiction series, Y: The Last Man, Bill Willingham’s nearly equally popular fantasy series Fables, and Robert Kirkman’s The Walking Dead, graphic novel sales soared in June. Though Marvel ruled the world of periodical comics, DC was dominant in the graphic novel realm taking both the top two spots in unit sales (Y and Fables) and the top dollar book as well (Absolute Sandman Vol. 3). Overall DC had 10 out the top 25 graphic novels, followed by Marvel with 7, Dark Horse with 5 (including Gerard Way’s Umbrella Academy at number five), Image Comics with 2 (The Walking Dead and Invincible, both written by Robert Kirkman), and Viz Media with 1 (Bleach Vol. 23, which was the top manga title at number seventeen).
Here are ICv2's estimates of the sales by Diamond Comic Distributors to comic stores on the top 25 comic titles in June:
175,735 Secret Invasion #3 (of 8)
136,418 Ultimate Origins #1 (of 5)
126,082 Final Crisis #2 (of 7)
108,495 New Avengers #42
98,026 Wolverine #66
95,688 Utimates 3 #4 (of 5)
94,014 Mighty Avengers #15
90,600 Hulk #4
85,013 Justice League of
83,012 Avengers/Invaders #2 (of 12)
81,100 Uncanny X-Men #499
80,464 Buffy the Vampire Slayer #15
79,387 Captain America #39
79,270 Dark Tower: The Long Road Home #4 (of 5)
77,328 Justice Society of
73,698 Skaar, Son of Hulk #1
72,372 Amazing Spider-Man #561
71,893 X-Men: Legacy #213
71,409 Amazing Spider-Man #562
70,792 Amazing Spider-Man #563
70,435 Trinity #1
69,021 Invincible Iron Man #2
64,839 Green Lantern #32
63,596 Trinity #2
62,236 Avengers Initiative #14
|Confessions of a Comic Book Guy--The Super Bowl of Marketing|
|Top 10 'M:TG--Magic 2015' Cards Before and After the Prerelease|
|Rolling for Initiative--The Power of the Package|
|comiXology is Making DRM Optional... After Making it Irrelevant|
|Fan Conventions: What's Behind the Mask?|
|Top 10 'M:TG--Magic 2015' Cards Before and After the Prerelease
Column by Frank LeporeLepore looks at the prices paid for singles.