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IDW Makes a Move

Hits #4 Market Share in Comic Stores

Published: 09/16/2008 12:00pm

Powered by its Whedon (Angel, Spike), Transformers, Dr. Who, Star Trek, and other licensed titles (see “Top 300 Comics—August 2008”), IDW hit the #4 market share rank in comic stores in August, a new high for the company.  IDW topped Image, which has generally held the #4 slot.  Marvel, DC, and Dark Horse held their customary top three slots. 


While one month does not a trend make, IDW has been steadily expanding both its roster of licenses and its in-house titles.  At the very least, IDW appears to be ready to compete for a higher rank on an ongoing basis. 

Broadening Demo Driving GN Growth
In Comic Stores Too
Growing numbers of female and young customers are growing graphic novel sales, not only in bookstores, but also in comic stores.