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'Blackest Night' Tops in September

Too Many $3.99 Marvels?

Published: 10/19/2009, Last Updated: 10/20/2009 03:26am

DC’s Blackest Night crossover continued its strong showing in September, with the top book and five out of the top ten September comic releases.  More impressive were the month-over-month  changes on the Blackest Night titles, with #3 of the flagship dropping only 6,000 copies from #2, Green Lantern #46 actually going up around 1,000 copies from the previous issue, and the second issues of two titles (Blackest Night Batman and Blackest Night: Superman) actually selling more copies than the first issues, a very rare occurrence.   The other Blackest Night titles that declined (Green Lantern Corps #40, Blackest Night: Titans #2) were down only slightly from the previous issue.

 

Marvel’s bestsellers were the second best-selling title, Captain America: Reborn #3 (down about 17,000 copies from the previous issue), the #5 title, Wolverine Giant-Size Old Man Logan #1 (around 94,000 copies, wrapping up the delayed storyline), a few titles wrapping up the Dark Avengers / X-Men crossover and the new issues after the crossover (all generally down), plus the mainstays. 

 

We hear a lot of kvetching from retailers about the number of titles that Marvel has raised to $3.99 and the impact on sales, with the Ultimate #2s (Avengers and Spider-Man) dropping a around 25,000 copies each from the first issues as possible examples of this effect.  Another title recently converted to $3.99, Hulk, is also down substantially, with #15 down about 18,700 copies from the previous issue.

 

There were eighteen titles down in the top 25 comics, and four up, a fairly heavy downward skew, with three new titles.

 

Only two titles from non-Big Two companies made the top 100 copies:  Buffy the vampire Slayer #28 from Dark Horse at #31 (52,303 copies), and Archie #601 at #56 (37,871 copies).

 

In graphic novels, it was a fairly unexciting month, with the top title, the latest Buffy the Vampire Slayer Season 8 collection from Dark Horse, selling in only around 7,200 copies.  Dark Horse had the top two titles and three of the top five. 

 

Marvel’s The Wonderful World of Oz HC came in at #4 with around 4,500 copies sold in, and was the #2 dollar book of the month, lagging behind only the Absolute V for Vendetta hardcover from DC.  Both should be solid holiday items.

 

Dark Horse’s direct-friendly Berserk was the top manga volume, with Viz’s Bleach right behind (at #11 and #12, respectively). 

 

Robert Crumb’s Book of Genesis debuted at #28, after a fairly strong launch in bookstores (see “Genesis Debuts at #9”).    


Here are ICv2's estimates of the sales by Diamond Comic Distributors to comic stores on the top 25 comic titles in September:

 140,786     Blackest Night #3 (of 8)
 108,331     Captain American: Reborn #3 (of 5)
 106,925     Batman and Robin #4
 103,666     Green Lantern #46 (Blackest Night)
   93,823     Wolverine Giant-Size Old Man Logan #1
   87,638     Blackest Night: Batman #2 (of 3)
   85,598     New Avengers #57
   83,112     Green Lantern Corps #40 (Blackest Night)
   79,729     Dark Avengers #9
   78,766     Blackest Night: Superman #2 (of 3)
   77,001     Batman #690
   75,662     Dark Avengers / Uncanny X-Men: Exodus DAX
   73,585     Uncanny X-Men #515
   70,177     Amazing Spider-Man #606
   68,597     Ultimate Comics Avengers #2
   65,265     Thor #603
   64,086     Blackest Night: Titans #2 (of 3)
   63,435     Amazing Spider-Man #604
   62,831     Amazing Spider-Man #605
   62,570     Amazing Spider-Man #607
   60,702     Dark Wolverine #78
   60,337     Dark Reign The List: Avengers One Shot
   58,667     Hulk #15
   57,477     Ultimate Comics Spider-Man #2
   57,063     Detective Comics #857

For an analysis of the dollar trends in September, see "Comics Up 12% in September."

For our estimates of actual orders to Diamond U.S. from comic specialty stores on comic books scheduled to ship during September, see
"Top 300 Comics Actual--September 2009."

For our estimates of actual orders to Diamond U.S. from comic specialty stores on graphic novels scheduled to ship during September, see "Top 300 Graphic Novels Actual--September 2009."

For our estimates of actual orders to Diamond U.S. from comic specialty stores on comic books scheduled to ship during August, see "Top 300 Comics Actual--August 2009."

For our estimates of actual orders to Diamond U.S. from comic specialty stores on graphic novels scheduled to ship during August, see "Top 300 Graphic Novels Actual--August 2009."

For our index to our reports on the top comic and graphic novel preorders for January 2000 through September 2009, see "ICv2's Top 300 Comics and Top 300 GNs Index."

 
 
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