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Pearson Invests in Nook

As B&N Misses Sales Target

Published: 01/02/2013 02:36am
Barnes & Noble announced that Pearson, the "world’s leading education company" as well as the owner of Financial Times and Penguin Group, will invest $89.5 million in the company’s Nook unit for 5% of the company.  Microsoft owns 16.8%, leaving B&N with 78.2%.  Pearson content will be distributed on the Nook in the future, according to the announcement. 
The Pearson investment comes as B&N warned that it would miss its holiday sales target, with its Nook sales below expectations. 
If the valuation of B&N’s Nook business based on the Pearson deal is accuarate, Barnes & Noble’s book business has negative value. B&N’s 78% of Nook at the Pearson deal valuation is worth $1.4 billion.  The total company, including the book chain and Website, is valued at only $890 million. 
 
 
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